01 June 2005

To brand occult design

Okay, so I need to sit down this week and really go over a branding strategy for this occult design site. I agree with Jordan that the word “occult” carries to much baggage that may be too difficult to slough off. I’ll explore this further over the next few days. The design work I am doing for Dharmadhatu Reiki should aid, too, because it’s essentially in the same vein. Tim has passed on the concept to the fellows at two more occult blogs who are also involved in design. We'll see how this develops.

Here are some synonyms of the words which we have to explore to develop this (thanks to Thinkmap’s Visual Thesaurus):—


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